Real Estate Principles — Straight Talk

real estate principles

Are You a Realtor and Struggling?

Consequences shape your future! What you did or did not do six months ago is evidence of your income

Busyness is not good business nor chasing volume

essay

The Road To Going Broke Is Paved With The Pursuit of Volume

Are you guilty of busting your butt, putting in the long hours, and missing family time in the pursuit of volume? I know I have.

Marcus Aurelius speaking to his followers talking about opinions

The Brutal Truth

How Much Do You Value Opinions From Others?

Most will say they value opinions from those they perceive as knowing what they are talking about, or from their boss, spouse, teacher, mentor, lawyer, realtor, guru, priest, rabbi, minister, or hairdresser.

She is tired but confident in her preparation as a Realtor that her efforts are paying off

Realtor Merry Go Around

To Be Successful in Sales, Do The Work!

Success in sales, regardless of your field- how often have you heard "Do the work," do this, Read this, or been taught the latest by sales gurus, your boss, or your family? Is that working, or are you working?

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Who Decides The Real Estate Market?

Who is the market? What is the market? The market is somewhere between expectations and reality.

A frustrated Realtor chasing leads who are ghosting him

Realtor Tips and Ideas

Realtor in London, Ontario Paying For Leads?

Paying for leads is lazy (yet expensive, hard work, and time-consuming from lead to contract); paying for leads turns you into a commodity just like everyone else in your profession.

Two people shaking hands across a desk in a warm, professional setting — a homeowner and a trusted advisor.

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When Your Clients Win, You Do Too

A client's dissatisfaction almost always starts at the beginning. Choosing carefully is not arrogance. It is how both sides win.

A calm, focused homeowner sitting at a kitchen table with a cup of coffee, looking out the window at a quiet residential street

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It Doesn't Matter What The Real Estate Market Is Doing

The market doesn't care about your timeline. The best time to make a sound real estate decision is when it aligns with your life — not when the headlines give you permission.

A confident, opinionated neighbour leaning over a wooden backyard fence, gesturing and talking with exaggerated authority. The neighbour is well-dressed but clearly full of unsolicited advice

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The Mouthy Experts in Real Estate

Warren Buffett called them mouthy neighbours. In real estate, we call them commission breath. Sound principles win every time.

A confident man stands at the window of a modest but well-kept brick house in a quiet neighbourhood.

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Secrets To Success in Sales

I hate to break this to you, but there are no secrets to sales success in any industry, field or profession.

Take the time now to do it right. Later will cost you!

The Brutal Truth

Change One Thing and Change Everything

How you do anything is how you do everything. Showing up is not enough. Showing up with intention, preparation, and genuine care

Sales Principles

The One and Only One Reason For Poor Sales Results!

You are paid for the value and performance you add to the other party, not your effort, time or energy!